Google has released the Site Kit plugin version 1.0 for WordPress 6 months ago, and now Google has released the full version of the Google Site Kit plugin and I am excited to discuss it in full.
As we all know that it is no secret that the integration between Google and WordPress has always been excellent.
Even though Google has blogging platform named Blogger.com (How to Make a Complete Free Blog on Blogger.com), they still view WordPress as the most popular CMS out there and Google received a huge number of questions about WordPress, and now they are answering them with their cool plugin for WordPress called Google Site Kit.
To improve integration, Google has stepped forward and released the open-source plugin Google Site Kit for WordPress, which website owners can use to effectively monitor, analyze and improve website performance directly through the WordPress dashboard.
Where this is very good news for most WordPress users who are limited by funds, because many similar plugins require you to pay, Google released plugins with more complete and simple functionality for free.
What is the Google Site Kit?
At the time since Google first released Site Kit, in beta Google said it still wanted to drastically simplify setup, fix bugs, and polish the mainstream user stream. And now the full version has been released and is ready for you to fully use it on your WordPress site.
With the Google Site Kit plugin, will allow WordPress users to access data from Google products directly from their site dashboard. This plugin collects data from Google Search Console, Google Analytics, PageSpeed Insights, and Google AdSense.
With Site Kit there is no need for additional code editing, which makes it easy to set up products like Google Analytics for those with no coding experience.
With the Google Site Kit on your WordPress, you will get benefits such as:
- Work smarter and improve your PPC performance.
- Manage and optimize your online advertising with a powerful platform.
- Simplify your work and your analysis in one platform.
- You and other teams can easily access data from Google products by logging into the WordPress dashboard.
- You can see the performance status and improvement recommendations directly from Google
- Site Kit allows you to assign roles and permissions and makes sure only relevant people can see the data.
To make the most of the Site Kit, Google recommends reviewing the main dashboard at least weekly. You can also check the statistics of each page by navigating to the page and clicking Site Kit in your admin sidebar.
With this data, Google recommends comparing the best-performing pages and seeing how people find them. This can help you spot trends, such as which topics are most engaged on Twitter, which are getting the most engagement on Facebook, and so on.
Google Site Kit interface
The Google Site Kit interface is very minimalistic but provides thorough information with all the important details in the right places.
The dashboard contains only the main data items from Search Console, along with the number of impressions in the search results, the number of visitors on your website who entered via this search term.
In the Popularity section, you will have the most popular queries for your website and the number of impressions for each query.
Finally, the PageSpeed Insights section provides key website performance information including real user speed data, display time per user for the mobile and desktop versions.
Google Site Kit features
Google Site Kit takes website management and performance data from Google and displays it right on the WordPress dashboard. After you install the Google Site Kit on WordPress, you can get the exact same data directly on the WordPress Dashboard from the following Google products:
Google Search Console
Google Search Console is a great tool for analyzing website performance on Google Search. It reports indexing status, traffic, and other significant search engine optimization (SEO) metrics.
Google AdSense is the leading platform in the advertising industry for running contextual ads on your WordPress website. It is one of the best monetization / advertising networks on the market today and a major source of income for bloggers and major websites around the world.
Google Analytics is an industry standard visitor tracking tool that provides multiple ways to track visitor behavior, real-time traffic statistics, visitor trips on your website, and other important performance metrics such as bounce rate, number of visitors (new and returning) who are on your website. your website.
Google PageSpeed Insights
This popular Google tool is helpful for Check website speed and provide webmasters with information to optimize their website to have the website load faster on visitors’ devices. To get this information, just enter the URL and you will see the performance level for Mobile and Desktop visitors along with recommendations and tips.
If you have previously registered your site with Google services such as Google Search Console, Google Analytics and others, the configuration process will be very easy and it is just a matter of connecting with your Google account, but if not, the activation process for each Google product will take a little time and requires some configuration.
However, keep in mind that the most important thing about using this Google site kit is products such as Google Search Console, Google Analytics and PageSpeed Insights. So even though your website hasn’t been accepted when register Google AdSense, then you can still use this plugin. Because each of the services from Google products in the Google Site Kit you can activate one by one and you can deactivate it for services that you don’t want to integrate.
If you haven’t registered your website with the Google service you can read in the following article for a separate list:
However, if you want to register directly when setting up the Site Kit, then the method is easier and the configuration for Search Console and Google analytics is the same as the article link above.
In this guide I will assume that you have registered your website for these Google products. And let’s get started:
How to install the Google Site Kit on WordPress
To start using with Site Kit, simply install it from your WordPress dashboard just as you would any other plugins, plugins Google Site Kit already available in the WordPress plugin library.
After installing the Google Site Kit plugin, click the button Activate Plugin.
Once Google Site Kit is active on your WordPress site, click the button Start Setup to integrate Google services in your WordPress website.
Next you will be under the welcome page to the Google Site Kit and show information about the domain name of your WordPress site and ask you to verify that you are the owner of the domain name on your Google account. Click the button Sign in with Google.
Please sign in with your Google account and allow Site Kit to access your Google account with the click of a button Allow.
Now you have successfully verified your WordPress website with your Google account, and now Site Kit asks you to allow your site to access data from your Google Search Console. Click Allow.
Now congratulations Site Kit you have finished integrating with your website. You have completed three integration processes such as verification of ownership, allowing sites to access data in your Google account and setting up Search Console. Now click the button Go to my Dashboard to log into your WordPress dashboard and see how Site Kit displays data on your WordPress site.
And now that you have successfully set up Google Site Kit and connected Search Console correctly, you will see the status Connected under Search Console and see data displayed such as the number of impressions and clicks.
Now you can move on to linking the Google Site Kit with Google Analytics. The method is quite easy as long as you have registered your website in Google Analytics before.
You only need to click Connect Service under Analytics and you will be taken to a page to connect your Google account with Site Kit. Just click the button Allow and you will be taken to your WordPress dashboard to complete the configuration. Please click the button Configure Analytics.
And done, you have now connected the Site Kit with Google Analytics and your site visitor graph is now displayed on your WordPress dashboard and now you can see the graph sourced from Google Analytics live as shown below.
Finally, to see the speed of your website, activate Google PageSpeed Insight in the Site Kit by pressing a button Connect Service under the PageSpeed Insight Column. And you will be able to immediately see what the loading speed of your website is at the very bottom, you will see speed information in the mobile and desktop versions and also page load times.
And that’s a complete explanation of what the Google Site Kit WordPress is and a guide on how to install and set up the Google Site Kit configuration on your WordPress website. Hopefully this article was useful and don’t miss using this plugin on your WordPress site right away. Good luck 🙂