When you want to start online business and making the website media a business tool, one of the things you have to think about is what domain name you will use for your business website. Think of the domain name as a business name that will be recognized online.
Choosing a domain name is as important as giving a newborn baby’s name, as it may be that your business will be known for the rest of your life. There are many rules of thumb that you can follow to find the perfect domain name for your business.
Choosing a domain name is not that difficult but what is difficult is securing the domain name, because the desired domain is mostly popular and common words in domains with the extension .com .org .net and other top level domain names already owned by the company or someone else.
In addition, domain hunters are always investing their money to hunt down new domains with unique names and resell them at multi-fold prices which are basically domain price not expensive, ranging from 100 thousand to 150 thousand.
When you want to choose a domain name for a business or company, you need to take care of your brand. The domain name should match your brand name, but choose a “smart” and easy name to remember. If your company name is something like, Tourism Info, you can opt for Tourism.com or or Infop tourism.com (subject to availability).
Here are Tips for Choosing the Best Domain Name
To make it easier for you to choose a suitable domain name for your website or business blog, please follow the tips below so that what you buy doesn’t disappoint in the future.
Key word and name
Choose at least 10 keywords related to your niche, and 5 random popular words. You can use domain suggestion services such as Leandomainsearch to help you find a domain name and to consider.
Leandomainsearch randomizes the keywords you type, and provides a list of all available domain names. Having a domain name that contains the keywords you are targeting will make your website rank better in search engines like Google.
Domain names with keywords will be easily recognized by search engines to find out what your site is all about.
As a new blogger, you may find choosing a domain name confusing, especially when it comes to determining which domain name extension you should choose. I highly recommend that you grab a domain name with a .com extension, because this .com extension is the highest and most popular extension compared to other domain extensions.
And if the .com version you choose is not available, you can consider using the second choice domain extension, namely .org or .net as the next best choice. If it’s no longer available, you can choose a new gTLD domain name extension like .co and many others.
You can also consider using a .id domain name if your main business target is Indonesian. However, domains with the .id extension cost more than .com.
Make it brandable
With millions of websites on the internet, you want to make sure that your domain name is unique and can be used as a brand, so that it stands out in the minds of your readers.
You should look at the domain names of other business websites in your industry to see what kind of names they use. This will give you an idea of what is acceptable, and it will also prevent you from accidentally using another trademarked domain name that already exists. Make sure you choose a branded domain that is short, easy to remember, and easy to pronounce.
Easy to remember and spell
Choose a domain name that is easy to remember and easy to type or spell, because your domain name will be remembered by your customers or visitors, and when it is typed in the browser by customers, they don’t make a typo.
Try to avoid names that are easy to pronounce but might create spelling confusion when you try to type them. Make domain names as simple as possible to spell or type. Also try to choose a domain name that is short and preferably no more than 15 characters, don’t force a long domain name just for the sake of entering keywords.
Short Domain Name
Following the same reasons as the point above, it’s generally a good idea to keep your domain name short (ideally under 15 characters).
Longer domain names are difficult to remember, and they also tend to make more typos.
Not Violating Copyright
Before you choose a new domain, make sure you don’t violate any policies with existing copyright marks. For example, WordPress does not allow you to have a domain name with “WordPress” in it. If you do, get ready to get a formal letter. (Though they will let you use names including “WP” instead of “WordPress”).
So try to avoid this copyright infringement as much as possible, try to do more research so that no regrets occur in the future.
If you are creating a niche blog and looking for a domain name that contains rich keywords, it is best to stay away from domain names with hyphens in them. Because domain names without hyphens previously ranked better than those with hyphens, but this is no longer the case today. If you look at the current ranking system, you’ll clearly see that it’s a good idea to look for alternative domains instead of using a name that includes a hyphen.
In addition, users also do not like domain names that use hyphens, because this makes it difficult for users to remember and type.
Sometimes people suggest that you have to choose a domain name according to the niche of your blog. But this isn’t great advice for bloggers looking for domain names with words like “technology” and “blog” in them, for example:
Techtip, Techblog, bloggertips and so on. There are thousands of blogs and websites on the Internet that already use similar names. Given that reality, it is better to choose a name that can be part of a special brand for you in the future.
And above are the tips you need to follow so that you can choose the best domain name for your business website.
Best Place to Register a Domain Name
You can easily find a place to register and buy a domain name on the internet, as there are hundreds of domain registrars available on the web today. Although there are many that you can find, you still have to be very careful where you have to register your domain name, because one day it can be difficult to move your domain at a later date.
For the price of the domain, it can be different depending on the policy of the company that sells the domain, but usually only ranges from $ 12 – $ 25 (13,000 thousand – 300,000 thousand), this is the same as web hosting which is also offered at different prices.
And here are a few places I recommend registering your domain.
To have a domain name, you can get it for free if you register and buy web hosting. And web hosting usually offers a free domain name for the first 1 year and the following year paying around $ 14 only. If you are just starting out for a business website, it would be best to take advantage of this free domain offer. And here are some of the best overseas web hosting service companies that offer free domains when registering a new hosting account:
- Bluehost : One of the oldest and biggest web hosting services you may hear about or come across on web hosting. And this is the web hosting that is officially recommended by “WordPress”.
- SiteGround : One of the most popular hosting providers and is the choice of the community so it gets the highest scores in the industry. They are also officially recommended by “WordPress” as a hosting provider.
- iPage : The power of more than 1 million web sites and the most home than those offered by any web hosting provider, this hosting is offered at a price of $ 1.99 / month for web hosting and you get a free domain name.
And to buy a domain name in the company at best hosting indonesia. You can choose as in:
And if you choose a paid domain name and don’t want to buy hosting then the best and already very popular options are on GoDaddy and NameCheap.
And those are the tips that you must follow in order to get a good domain name for your business site. Hopefully this article is useful and good luck.